“It’s broke and shattered, to a million and one…”
Yeah, I’m gonna be completely honest here. There was absolutely no shitting way that I ever thought that She & Him – the musical project for M. Ward and perennial manic-pixie-dream-girl Zooey Deschanel – would ever appear on this blog in a positive light. I mean, they’re just so fucking twee and cutesy and blergh. I’ve gone off Deschanel something chronic lately – probably something to do with her awful New Girl show, which just got less and less funny as it got queasier and queasier. Not to mention all those Frankie girls spinning around the streets in their floral dresses, Instagramming their 35-dollar breakfasts and playing San Cisco on their iPod; all the while idolising their dearest Zooey.
So, with all of that in mind, how exactly in all of fuck did I end up grinning like an idiot at this video, the first in support of their imaginatively-titled third album, Volume 3? I’m personally blaming my enjoyment of I Could’ve Been Your Girl on two things. The first is the goddamn colour and choreography. I mean, you guys remember how much I gushed over the Cameo Lover video, right? This is exactly like that. Zooey is wearing a bright pink dress with baby blue frill and bright yellow shoes. I queered up the second I saw her in it. As for the dancing, it’s just remarkably camp and wonderful and sweet. I’m not supposed to be feeling this way, dammit!
And the second thing? Well, call me crazy, but I genuinely think that Zooey is taking the absolute piss out of herself and the whole MPDG movement. Look at the haphazard way she tries to spin her umbrella, or the fumbling of the beachball, or how awkward she is with the wooden duck. These might just be attempts to humanise her, but I’m seeing something else. I’m seeing Deschanel attempting to break the fourth wall to show anyone that will give her a chance that she’s more than aware she’s a stereotype. It’s as if she’s saying “Yeah, I know I’m a bit ridiculous. And so are all the people trying to be like me.” I dunno, should I let sleeping dogs lie on this one? I really like Ward’s guitar, Zooey’s not the worst singer, and this video cracked a grin out of me. Maybe I’ll listen to Volume 3… Jesus, what is happening to me?