Shit is about to get well pointy, son! This time around, we’ve got crazy kids, crazy pep-peps and crazy dudes with sledgehammers. You have been warned – THIS is the second half of the top 30 videos of the year, and it’s fucking GLORIOUS.
15. tUnE-yArDs – My Country
Directed by Mimi Cave
There’s always been somewhat of a childlike wonder to what Merrill Garbus – aka tUnE-yArDs – does in her music. So why not bring in an army of tykes to visualise the opening track from her brilliant W H O K I L L record? As a matter of fact, you might not even notice when Merrill herself appears in the video – she blends in with their excitement and awe perfectly. Not only does this look like it was an insane amount of fun to make, but because there’s so many super-cute/super-awesome kids, you can probably pick out a favourite or two. I’m gonna go with old mate on the drums, the bald kid that’s REALLY getting into it. The popping-and-locking breakdance girl is a winner, too. Life-affirming awesomeness cometh in the form of tUnE-yArDs. The kids are alright.
Read my original post on My Country here.
14. Taylor Swift – We Are Never Ever Getting Back Together
Directed by Declan Whitebloom
A lot of questions got raised in the wake of this video’s release. Does T-Sweezy really need those glasses? Why are her bandmates all dressed up like woodland creatures? Is there a plot to this thing at all? You can probably answer all of them with a quick whack ’round the side of the head and an exclamation of “DUDE! It’s a pop video!” Of course it’s completely ridiculous and plotless. That’s half the fucking point! I’m like a fly going towards the zapper when it comes to Taylor’s videos, but I love this one the most for its knowing humour and its willingness to be just a little adventurous – the single camera format in particular is fantastic, and I wish more pop videos used it. A pleasure that was guilty as charged.
Read my original post on We Are Never Ever Getting Back Together here.
13. Dinosaur Jr. – Watch the Corners
Directed by The Director Brothers
For all his sour demeanour and his perceived lack of humour, I still think that J. Macsis is a funny dude. Doing a video like Over It, a parody of nineties skate videos, was solid enough evidence. But bringing in a guy like Tim Heidecker (of Tim & Eric and The Comedy fame) sealed the deal for me. Watch the Corners isn’t quite a “funny” video, per se; in the same way that Heidecker’s The Comedy wasn’t quite funny. That said, it’s a blackly comic affair about young love, over-protective parents and crossing over into the rebellious teen phase. It fits the song perfectly, and given Heidecker has less than 10 seconds of dialogue all up, his actions speak far louder than words in this context. Watch out for the pool and watch out for the final revenge on his daughter’s ex.
Read my original post on Watch the Corners here.
12. DZ Deathrays – No Sleep
Directed by Vonne Patiag
The DZ boys know how to make a lot out of a little – hell, prior to this clip, their best-known clip was a one-take for The Mess Up which was just the band doing as many shots as possible. And so, with a small pink backdrop and a comedy superstar, DZ manage to deliver a hilarious twist on a classic video, that being Paul Simon‘s clip for You Can Call Me Al. With Arj Barker taking the place of Chevy Chase, he takes the ball and runs with it, throwing in some ridiculous guitar shredding and bongo solos for extra measure. What you see is what you get with this one – and what you get is awesome lip-syncing, sledgehammers and PUPPIES! Don’t worry, the last two aren’t related.
Read my original post on No Sleep here.
11. Explosions in the Sky – Postcard From 1952
Directed by Peter Simonite and Annie Gunn
Photography and video have gone hand-in-hand forever. There’s been countless music videos that have been made up entirely of photographs, and it’s a really cool and interesting idea when done properly. What’s so fascinating about Postcard From 1952 however, is that it’s a video documentation of the moments that lead up to – as well as the moments that follow after – a photo being taken. It takes the concept of the song’s title and runs with it. The scenery, the costumes, the locations… it’s absolutely breathtaking. It goes to show just how much can go into a solitary moment, a flickering second in time that’s captured. Absolutely wonderful stuff. A true video experience.
Next week… the top 10! It’s all over, dude!